AR Education Contents Education Center ‘Touch & K-Idol Master’, Pilot Project in Thailand

Content Utilizing 5G Technology in Korea Set the stage for entering Thailand

Touch & K-Idol Master, an AI technology-based education AR real-life content education center, is actively targeting the Thai market.

‘Touch & K-Idol Master’, an AR educational content education center, conducted as part of the 2020 5G-based SME Shared Growth Support Project, hosted by ‘MSIT’ and ‘NIPA’, is the first in Thailand to discover a 5G-based business model. It plans to spread and lay a foothold for entering the global market.

It will collaborate with Antros Co. Ltd. and FunnyfaceMediaGroup Co. Ltd. focusing on UT Plus Interactive, which is in charge of the project. And UT Plus Interactive and Antros will develop AR education contents and establish an education center, while Funnyface Media Group will conduct on- and off-line marketing in Thailand.

‘Touch & K-Idol Master’ consists of two contents. One is three-sided touch education contents that can improve quickness, basic physical strength, recognition and learning ability based on touch sensing technology and motion sensing technology. The other is composed of content that enables accurate rhythm training by applying AI to the user’s motion recognition through a 3D depth camera sensor to make a more accurate decision.

In order to commercialize AR education contents in Bangkok, Thailand, local schools in the Nakhon Fatom region outside Bangkok and hotel-style apartments in the Wattana area will be established, respectively. Through this, it will check local responses to technology and content for local Thai people and establish a business model suitable for the local area.

In order to promote the project, the company will also invite influencer in Thailand to produce promotional videos for AR education content education centers and conduct online promotion tailored to Thailand.

Media Contact

Company: Funnyface Media Group

Contac: Park Jin Seo

Phone: +82 10-5096-6301


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